Clean, sharp communications
from concept to call to action


Client: Zanussi   Industry: Kitchen appliances   Agency: BBH Retail

Brief: To create in-store promo material to advertise the new Pyrolytic Oven which cleans itself at the touch of a button saving the customer time, effort and grime

Deliverables: Pop-up stand, leaflets/fliers

USPs were provided by the client which needed writing eloquently and in the Zanussi tone. For this project, I worked alongside Artworkers to create the overall concept. The general style was lively, quirky and contemporary, apt to the audience.